Consequence of Sound

Many vinyl collectors like to keep their prized possessions in as pristine condition as possible, handling them with utmost care and keeping them in protective sleeves. If you’re one of those people, the latest release from Third Man Records may not be for you.

Jack White already distributed a version of pal Jay Z’s latest record, Magna Carter Holy Grailas eight 7-inch vinyls with scratch-off lyrics and a built-in mirror to read backwards printed pages. Now, White’s TMR label is releasing a 2xLP 12-inch version housed in a gorgeous gatefold packaging that you have to slice open if you want the prize. Hidden inside the back cover is a postcard-shaped flexi disc that plays “a super secret hidden track.”

The rest of the package is your typical, beautiful TMR product, including a scratch-free lyrics sheet. It just won’t stay that way if you want that flexi disc; of course…

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