Global News

TORONTO – Technology giant Apple has reportedly purchased Israeli company PrimeSense, the company behind Xbox Kinect’s technology, for $345 million (US), according to a report from Israeli financial newspaper Calcalist.

Calcalist published a report Sunday that said a senior executive with PrimeSense had visited Apple’s engineering offices, fuelling rumours of a purchase in the works. The paper did not cite sources in its report.

In a statement to Global News, a PrimeSense spokesperson said, “We do not comment on what any of our partners, customers or potential customers are doing and we do not relate to rumors or re-cycled rumors.”

Rumours surrounding Apple’s acquisition of the company were first reported in July, though the price tag was only US$280 million.

“PrimeSense is the leading 3D technology in the market. We are focused on building a prosperous company while bringing 3D sensing and Natural Interaction to the mass market in…

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